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Linkedin benchmarks outperformed by 550%, 80% reduced cost per lead than in previous campaigns, 2.5% click through rate
16.5x return on ad spend , 143% increase in ROAS compared to previous campaigns, 31% increase in CTR compared to previous campaigns
76% increase in leads compared to the previous campaign, £14 cost per lead, 44% less in cost per lead compared to the target, 150 high-income leads generated
8.9x return on AD spend, 377 purchase conversions, 130K impressions