Welcome to the February 2017 instalment of social media news with anova. We’ve skimmed the headlines to find the most relevant news about the most popular social media platforms to help you stay up-to-date. No surprise here, we start our coverage with the always show-stopping:
Facebook Update
According to Forbes, Facebook has launched a new feature this month that can help you find work. Facebook Jobs allows employers to use their Facebook pages to post job openings. All you have to do is hit the “Apply Now” button, and the information you have already provided Facebook in your profile will automatically fill in the online form. That would include things like your name, cell number, email and any educational or employment history you’ve listed. After that, you’ll have about 250 works (or about 1000 characters) to write a mini cover letter.
According to Forbes, “You can search for jobs in a two- to 100-mile radius of any location and sort by broad industry categories including real estate, local business, beauty, restaurant/café, company, non-profit organization, professional services, education, consulting agency, shopping/retail for part-time, full-time and contract jobs, as well as volunteer and internship opportunities. Once you hit send, the employer receives your information via Messenger and, according to Facebook, they can only see what you’ve made public on your Facebook page so you might want to check your privacy settings before responding to a post.”
Nearly everyone seems to be connected on Facebook already, so could this be a major threat to the LinkedIn niche? Not yet, it seems.
Facebook Jobs seems to be having trouble with search parameters that are too broad, which can make filtering through jobs too time-consuming. Also, it seems that even companies that have paid to boost the visibility of their recent job posts aren’t receiving very many responses. Looks like the word has yet to get out.
Twitter Update
In other social media news, those at the Daily Mail have reported that Twitter has been deleting offensive tweets without notifying users. If you don’t find them too credible, the Verge recently posted an article stating that Twitter is locking accounts that “swear at people.”
Basically, when Twitter decides an account is being consistently abusive (through undisclosed criteria) it will hide tweets from anyone who isn’t following that account. For a first offensive, this hushing can last for around 12 hours.
This comes after a series of initiatives to try and stop trolling and hate speech on the platform and in the wake of lots of similar trouble with Facebook. Most of their attempts have had to be rolled back, so we’ll see how it goes.
YouTube Update
Finally, some good news!
The BBC tells us that starting next year, YouTube will be getting rid of those unskippable 30-second ads. Whether or not this has anything to do with the newly launched YouTube Red, we’ll all be glad to have a different way to view adverts on Youtube – in about 10 months.
We here at anova Digital Marketing want to make sure you’re up-to-date on not only the latest in social media news but also the latest in social media trends for your business. Contact us today to see how we can help you!
Related article: This Month on Social Media – Social Media News March 2017
