Your website is your shop window
A phrase we’ve all seen a million times – but it’s true! However, beyond that a website is just not about visual appeal. In fact, it’s the core of any business’s online marketing strategy.
And so just like a potential customer must be able to find a shop without too much effort and then be attracted to enter it; a website needs to look welcoming and inviting. This also means the design and site needs to be easy to navigate, with no obstacles preventing people from finding what they are looking for. The aim is to keep them there for a while, help them with their purchase and for them to leave happy and willing to come back.
Over the past ten years we’ve produced hundreds of websites for clients across the globe and we’ve learnt lessons along the way. Having thoroughly examined data we understand user behaviour and experience. And it is this analytical and considered approach that has influenced the meticulous way we design marketing strategies and increase positive conversions. Our role as a website design agency is to make sure any visitors to your site have the best experience possible, get to know you and what you’re offering.
For more information on how we can help you with your website design and development contact anova.