If you have an App you want to promote, you can use Google’s Universal App campaign. It uses the 2 million sites of the Google Display Network and all of Google’s properties such as Google Play. It is slightly different to other campaigns. Google creates your ad for you, based on what graphics and text you currently have in the app store and amends the ad based on what is the most successful in terms of clicks and engagement.
This works on a pay per click method which means you can decide how much is worth spending per download. We work with you to create a campaign to ensure you meet that return of investment.
