SEO

Search engine optimisation is important for any digital business looking to increase its ranking and exposure in search engines. But the world of SEO can get a bit complicated, to say the least. Here are five powerful terms you need to know before talking with your SEO agency: 1.Keyword Research Keyword research is the process […]

An SEO audit is an assessment of your current website. It identifies current strengths and highlights current weaknesses. As mentioned above, the rules for what constitutes good Search Engine Optimisation are in constant flux. What worked last year or two years ago might not necessarily work today. This is why SEO website audits should be […]

SEO is about so much more than keywords. It’s about forging a network of interest between your own site and others that will be picked up by search engines and drive traffic to your business. SEO backlinks are at the very heart of this. So, what can you do to improve matters? When is comes […]

Once you realise that SEO optimisation is about more than keyword stuffing, you have the opportunity to move from search engine optimisation to search engine domination. Here’s how. 1. Page speed is all important If you want to convert passing traffic into sales, a fast loading time is essential. Aside from the immediate impact on […]

Knowing how to SEO optimise your website is a vital skill to learn if you want your company to succeed online. Without this skill, your content will never rank highly for keywords related to your business and you will forgo hundreds and thousands of visitors to your site. On the flip side, by understanding SEO […]

The Approach How to do keyword research for SEO is a major challenge for digital marketers, but it doesn’t have to be. At a fundamental level, SEO runs entirely on keywords so finding the best search terms for your niche, products and services is absolutely essential. Researching keywords for SEO in 2018 is a little […]

Many companies run their SEO and AdWords efforts completely separately. When you stop and think about it, this is ridiculous, since both SEO and AdWords are aimed at people using the same search engine to do the same thing. Worse still, if the people running the two campaigns don’t know what each other are doing, […]

Search engine optimisation is becoming one of the most popular ways to reach your target audience, and there are many more benefits of SEO. The process works by tailoring the use of keywords on your website to match the searches made by your customers. Here are five benefits of SEO application in your business. Benefits […]

Improve your Google Ranking is possible The goal of any business, organisation, or individual with an online presence is to improve your Google Ranking. It doesn’t matter how attractive you make your website or How informative or entertaining your blog is and It doesn’t matter how impressive a portfolio you possess. Without a proper Search […]

Putting together an SEO strategy can seem like a very daunting task. Fortunately, there’s a wide range of Google tools that can make this task much easier for you. One of the most important is Google Keyword Planner. This allows you to check how many people are searching for particular terms and understand the amount […]

What do SEO companies do? On the face of it, it’s a simple question, with a simple answer. SEO companies engage in a number of activities that help your website to rank higher in internet search results – hence the name Search Engine Optimisation. It’s a vital tool in getting eyes on your site. It’s […]

Whether writing a blog or running an online store, Search Engine Optimisation is the key to getting online traffic. Google users run 3.5bn searches per day, so you can immediately see the importance of being listed and ranking highly. For that reason, understanding SEO can make or break a website. Here are the top 10 […]