Facebook Advertising

Since the company was bought out by Facebook in 2012, Instagram advertising has become a powerful addition to the digital marketer’s arsenal. Powerful enough that any marketing team should really know how to advertise on Instagram if they expect to make the most of their brand. With that in mind, we present a complete guide […]

Running well-optimised seasonal Facebook ads at Christmas is a sure fire way to generate new business and grow sales rapidly. Facebook offers a whole suite of high converting ad formats, and their detailed reporting features make optimising ads a breeze. So, if you want to make the best use of the festive season to grow […]

Facebook is the most recognisable name in social media today – so it’s little wonder that digital marketers are keen to take advantage of all Facebook ad formats and Facebook ad specs. However, for all its popularity, both as a social networking hub and an effective advertising platform, navigating the various Facebook ad formats can […]

If you operate an eCommerce store and are looking for ways to drastically boost sales from your product catalogue, then Facebook Dynamic Ads could be the perfect marketing tool for you. Rather than requiring you to create tens or hundreds of individual product ads, Dynamic Ads do all the hard work for you. And to […]

Facebook lead ads are one of the most effective ways to start getting more potential customers into your sales funnel. When somebody clicks on your ad, the process of making an enquiry is incredibly easy. The form is pre-populated with information the individual has already shared with Facebook. Such as their name, email address and […]

May started with some exciting announcements at the annual Facebook F8 conference, and we’ve seen some crucial updates made with regards to Instagram Business and GDPR for AdWords. It’s been a great month to learn about exciting feature rollouts and to also get some tips to help ensure your business is fully compliant with upcoming […]

April has been an exciting month for Google Adwords and Instagram Stories Ads. Whilst there’s also been a few crucial changes made to Facebook ads for you to consider. Helping your brand to succeed means capitalising on these updates while they are new and making the most of the opportunities they present. Here’s a rundown […]

How to boost your business online with Facebook advertising? Ever wondered how to boost your business online with Facebook advertising? Does Facebook advertising work for small businesses? We think that with Facebook’s global reach, everyone should consider the benefits of advertising on this platform. Here are 5 examples of how Facebook advertising can boost your […]

Facebook Third-Party data new rules are expected to change the way advertisers work on Facebook. It has been hard to miss the news about the recent Cambridge Analytica disaster. It is estimated that around 87 million Facebook users had their data stolen without their knowledge. It has caused backlash all around the globe, though it […]

March has seen a number of Google AdWords new features and Facebook Ads updates being rolled out. On top of this, we have also seen the launch of Instagram Shopping. Safe to say, it has been an incredibly interesting month in the world of digital marketing. March 2018 Monthly Updates Instagram Shopping The Instagram Shopping […]

2018 is now well underway, so it’s time to bring yourself up to speed with Facebook Advertising and Google AdWords new updates. Though it’s only the end of February, the guys over at Google HQ and Facebook HQ have already rolled out a number of changes. Being aware of these changes and updating your advertising […]

Google Adwords, Facebook Advertising Updates and WhatsApp Business in 2018 The New Facebook Advertising Updates and Google AdWords are up now. Facebook Ads and Google AdWords have been powerful marketing tools for a number of years now. In many countries, WhatsApp has also been a useful tool for businesses to use. But with 2018 just […]