Facebook Advertising

Table of Contents – Facebook Ads Performance Calculator – Average Click-Through Rates for Facebook Ads by industry – How much to spend on Facebook Ads? – Compare your Facebook Ads data with other industries – How much will it cost to advertise Facebook Ads in my industry? – What about Facebook conversion rates? Last year, Facebook […]

As the world’s largest and most prominent social media network, it is little wonder that every year sees a whole slew of new Facebook updates. 2019 is shaping up to be no different, especially in regard to Facebook ads. Here are just a handful of the changes you can expect to play a major part […]

Since the company was bought out by Facebook in 2012, Instagram advertising has become a powerful addition to the digital marketer’s arsenal. Powerful enough that any marketing team should really know how to advertise on Instagram if they expect to make the most of their brand. With that in mind, we present a complete guide […]

Running well-optimised seasonal Facebook ads at Christmas is a sure fire way to generate new business and grow sales rapidly. Facebook offers a whole suite of high converting ad formats, and their detailed reporting features make optimising ads a breeze. So, if you want to make the best use of the festive season to grow […]

Facebook is the most recognisable name in social media today – so it’s little wonder that digital marketers are keen to take advantage of all Facebook ad formats and Facebook ad specs. However, for all its popularity, both as a social networking hub and an effective advertising platform, navigating the various Facebook ad formats can […]

If you operate an eCommerce store and are looking for ways to drastically boost sales from your product catalogue, then Facebook Dynamic Ads could be the perfect marketing tool for you. Rather than requiring you to create tens or hundreds of individual product ads, Dynamic Ads do all the hard work for you. And to […]

Facebook lead ads are one of the most effective ways to start getting more potential customers into your sales funnel. When somebody clicks on your ad, the process of making an enquiry is incredibly easy. The form is pre-populated with information the individual has already shared with Facebook. Such as their name, email address and […]

The Facebook Ads Manager is a powerful tool for any marketing division and, since its introduction, Facebook advertising has become a more streamlined affair. Historically, running a promotional campaign through Facebook was an intimidating prospect for the inexperienced advertiser, one riddled with complications and inconsistencies. Now, with the more user-friendly Ads Manager, Facebook hopes that […]

May started with some exciting announcements at the annual Facebook F8 conference, and we’ve seen some crucial updates made with regards to Instagram Business and GDPR for AdWords. It’s been a great month to learn about exciting feature rollouts and to also get some tips to help ensure your business is fully compliant with upcoming […]

April has been an exciting month for Google Adwords and Instagram Stories Ads. Whilst there’s also been a few crucial changes made to Facebook ads for you to consider. Helping your brand to succeed means capitalising on these updates while they are new and making the most of the opportunities they present. Here’s a rundown […]

How to boost your business online with Facebook advertising? Ever wondered how to boost your business online with Facebook advertising? Does Facebook advertising work for small businesses? We think that with Facebook’s global reach, everyone should consider the benefits of advertising on this platform. Here are 5 examples of how Facebook advertising can boost your […]

Facebook Third-Party data new rules are expected to change the way advertisers work on Facebook. It has been hard to miss the news about the recent Cambridge Analytica disaster. It is estimated that around 87 million Facebook users had their data stolen without their knowledge. It has caused backlash all around the globe, though it […]